Are you staying too much in the day-to-day of your business?

This is the #1 thing holding CEO’s (including me!) back from creating huge success: we’re too much in the daily activities.

More and more I’ve pulled myself out of the day-to-day of my business.

The only day-to-day task I do now is the initial strategy call with new clients. I’ve hired executive-level help for everything else, and now I can be on the front-end of content creation.

This has allowed me to grow my company like never before.

I get it. It’s hard to let go of the day-to-day activities you’ve done for so long (it’s still hard for me to outsource sales calls!).

But as you grow your business, you have to consider where you’re putting your time.

As the CEO, your time is invaluable. You have to treat it like gold.

The day-to-day activities take time away from growth opportunities for your business, unless you outsource and ask for help.

My mentor suggested that I keep a Time Study where I listed how I spend my time everyday for two weeks. Then together we reviewed my day-to-day responsibilities and selected things to outsource.

This is a continual process as your business grows. (My mentor recommends having this conversation with yourself every 90 days.)

Here are some tips for how you can start:

First, how do you know what to delegate?

#1. You need clear expectations.

What *exactly* are you wanting to take off your plate? Which tasks do you want help with? That’s the important first step for figuring out who to hire for the new position.

#2. You need clear systems and processes.

How will this new person perform these tasks? How will they report to you (or someone else)? How should they get things approved? Having a system in place will leave very little room for error.

When you decide to delegate a task and hire out a new position, you have to be ready to set that person up for success. Otherwise it will just feel like more work.

How do you know when it’s time to delegate?

Your goal as the CEO is to be 100 percent out of the day-to-day of your business.

And this will happen over time.

Think about:
Are you still in the day-to-day of your business?
What happens if your kid is sick tomorrow?
What happens if you go on vacation for a week?
Will your business survive?

I hope this helps you think through your next steps to success!

Emily Hirsh

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