This needs to be said: your email list is critical.

I’ve heard several influencers in the online marketing space who claim email marketing is dead, and it’s simply not true.

Social media is volatile right now with these new iOS updates, domain verification issues, privacy concerns, etc. At any time, it could all just go POOF, and that could mean the end for your business…

UNLESS you have a strong email list to fall back on.

I’m here to set the record straight: email is not dead.

There are very few assets that exist like your email list where you own those leads and can always market to them, no matter what’s going down on social media.

However, you’ve got to be strategic with how you build your list and nurture those leads in order to turn them into an audience of true believers who will always buy from you. 

Get ready to take notes, because in today’s episode, I’m diving into the importance of having a strong email list and the steps you can take today to ensure that you have a fallback in case Facebook, Instagram, YouTube, you name it, stops working.

Need support in growing your email list? You’re in luck! Team Hirsh just released our brand new Lead Generation Package so that we can take over your top of funnel strategy to rake in those leads for you at HALF the cost of our normal Premier Package. The only catch is that we only have capacity to take on 10 clients, so if you want to be one of them, race to our application page at helpmystrategy.com to lock down your spot on our roster.

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Emily Hirsh: